JAYDEN DANIELS x bisquick
General Mills
Packaging, Brand Partnership, Design
Jayden Daniels made waves in his NFL Rookie of the Year season, and his secret weapon? Waffles. 'Before every game, I fuel up with exactly two Bisquick Waffles.
We crafted a complete visual identity for this exciting partnership, designing everything from packaging to social videos and digital assets that highlight this game-winning ritual.
